#1. Social Power

Take advantage of any way you can prove that your event has social value. If the registration numbers are significant have people see how many people have decided to attend. Social media tools such as Facebook are great for something like this.

#2. Talk about your Event

A blog that focuses on the nature of your event can be a very helpful marketing tool. Having a discussion that goes viral can be great way to get the attention of people who can boost the profile of your event and give you content you can use to promote your event.

#3. Use Past Work of any Speakers to help with Marketing

Use your guest speakers publications to your advantage. Promote their work as a round about way of promoting your event. Marketing your guests and making them seem as interesting as possible makes your event seem interesting.

#4. Sell your Location

Your location could be 50% of the marketing itself. Advertise the salient aspects of the location and this is be a great way to market the event too.

#5. Promote your Cool Features

In fact, if there is anything in particular you are pleased about regarding your event, make sure you make the most of it in terms of marketing. If there is a famous DJ or celebrity bar tender, or a well-known caterer, market them too and promote their work on social media.

#6. Put the spotlight on your Sponsors and Association Partners

Do not forget to share the spotlight with your sponsors if there are any. In fact, use every opportunity to give them as much visibility as possible.

#7. Create Incentives for Spreading the Word

Create incentives for anyone who shares information via social media. Sharing info on social media can be highly effective and can reach someone with massive social reach.

#8. Plan Ahead

When it is all said and done, you will need to have the most important commodity to market your event, time. You will need time to plan and adopt any of the other points. Allow enough time to market as much as possible.